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Feel-Commerce™ – Emotional-first commerce; creating brand connection before conversion.

Nascar x Becky

We turn founder vision into market-ready brands that stand out and sell.

Name: Burd Brands
Address: 1508 Bay Road, Miami Beach, FL, 33139, US
Telephone: 2629306697

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Campaigns

UGC + Social Media

Brand Strategy

Short story time

Title: Pedals & Production: Becky’s Quest for the Perfect Blend in Oregon

The inaugural production run of Becky Personality Juice. Circa 2020. @tastebecky

Now, picture this – you’re on a mountain bike for the very first time, headed down a jagged downhill trail with no helmet. It’s a mix of excitement and stupidity, and every turn feels like a mini triumph.

The best way I could describe going blindfolded into the beverage world. JUST DO IT. Like a true adventurer. Passion and boldness takes you through some interesting peaks and valleys.
-pun on Oregon & @nike

Silver lining metaphor to this majestic mountain biking experience (or any challenge). After the exhilarating ride, we rolled into a vineyard to celebrate the conquest of the mountain trail. The reward is waiting for you after a taste of boldness.

#becky #oregon #diary #marketing

🎥 BURD’S EYE VIEW -

Episode 2: Officially Appointed as Vacation Inc’s O.O.O.O.
(Out Of Office Officer™)
-manifested life of leisure.

The 0000 would create a rest and retention plan for employees, including a reward system based on PTO usage, perks like early Fridays and surprise travel stipends, and fun culture moments like midday margarita meetings.

#marketing #brands #vacationinc

The beginning of a mini series I’m putting together called “Burd’s Eye View”

A creative POV where I pretend to run branding for companies I’d actually want to work with. Green screen. Voiceover. Big ideas. If I was in charge, here’s how I lead with culture and build campaigns that make noise. First up: Vacation INC.

Episode 1: Part 1
Vacation, Inc. - The Global Spokesperson for Logging Off
-Turn employee PTO into branded content, embody the life of leisure.

#branding #contentstrategy #marketing #vacationinc #pto

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@burdbrands

Feel-Commerce™ – Emotional-first commerce; creating brand connection before conversion.

Nascar x Becky

We turn founder vision into market-ready brands that stand out and sell.

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Join the journey...